Insights

Portrait Art: a polished balance of light and shadow

A Polished Balance of Light and Shadow: Advanced Burning and Dodging in Photoshop

Written by Administrator on November 5, 2024. Posted in Mid South Color Labs.

Dodging and burning are essential techniques for enhancing photos in Photoshop. They help you adjust shadows and highlights precisely. With advanced dodging and burning layers, you can highlight details, control lighting, and emphasize key aspects without changing overall exposure. This approach lets you highlight critical areas, adding depth and contrast for a more polished result. Below is a tutorial with advanced tips to help blend with this tool, creating a polished balance of light and shadow.

A Revolutionary Way to Elevate Your Photography Business

Written by Dirk Witt on October 14, 2024. Posted in Mid South Color Labs.

Skilled photographers excel at capturing intricate details, using lighting, composition, and timing to highlight the true essence of their clients. With your creative expertise, you can transform ordinary moments into breathtaking portraits that tell compelling stories and leave a lasting impact. But how can you elevate these images and enhance your brand? Show your clients how to turn their cherished photos into timeless works of art. You create an emotional connection by helping them select the perfect piece, giving them a stunning statement piece to proudly display in their home. Here are some tips to effectively sell large wall portraits and revolutionize your photography business:

professional photography, family portrait, painter portrait, timeless treasure, Mid-South Color Labs

How To Sell Value Over Price

Written by Administrator on September 27, 2024. Posted in Mid South Color Labs.

In a saturated market where potential clients often make decisions based on price alone, shifting the conversation toward value instead of cost is crucial. Focusing confidently on the quality of your services, rather than competing on price, requires preparation and practice. Peter Drucker wisely stated, “Before price can be discussed, value must be understood.” By highlighting your unique value, you position your services as an investment rather than a commodity.

How To Set Up the Right Color Space in Photoshop

Written by Sabrina Jewell on September 9, 2024. Posted in Mid South Color Labs.

This blog will guide you through setting up the correct color space in Photoshop. We’ve created this tip in response to a common issue our customers face: believing they’re in the right color space but still encountering problems. To avoid this, it’s essential to take a few extra steps to properly configure your studio’s default settings. In paragraph four, you’ll find a step-by-step video to help you along the way.

Brilliance Prints on Metal - Mid South Color Labs

Brilliance Prints on Metal: A Fusion of Art and Technology

Written by Sabrina Jewell on August 14, 2024. Posted in Mid South Color Labs.

Brilliance Prints on Metal is revolutionizing the art and photography world by merging the best of both art and cutting-edge technology. These prints, often called metal prints, offer a unique way to display artwork or photographs with vivid colors and exceptional durability.

side beside image of a before and after color correction by Mid-South Color Labs

The Crucial Role of Color in Professional Photography

Written by Sabrina Jewell on July 26, 2024. Posted in Mid South Color Labs.

As a professional lab, we understand the crucial role of color in professional photography. As well as how important accurate and consistent color is to you and your clients. Providing the best color enhances your work and ensures you deliver the finest prints possible. Within the last 30 days, we have received several unsolicited testimonials from our clients. Here’s what they had to say:

This image shows examples of professionally framed prints done by Mid-South Color Labs.

Save Time and Money by Ordering Frames with Your Prints

Written by Sabrina Jewell on July 8, 2024. Posted in Mid South Color Labs.

Ordering frames with your prints can save you time, extra shipping costs, and the hassle of making additional trips to the frame shop. When you choose this convenient option, your frame will come ready to hang with a heavy black paper dust cover (except for canvas stretcher-framed prints), and all necessary hanging hardware will be included in the cost. You can receive your order ready to deliver, or we can drop-ship it directly to your client.

Entrusting Your Photographic Images to the Right Color Lab

Written by Mid South Color Labs on May 17, 2024. Posted in Mid South Color Labs.

In the ever-evolving landscape of photography, the importance of color cannot be overstated. By entrusting your photographic images to the right color lab, you gain access to precision, expertise, and premium materials that elevate the visual impact of your work. From ensuring consistency across platforms to providing customizable options for personalization, Mid-South Color Labs plays a vital role in bringing your artistic vision to life. So, the next time you seek to unleash the full potential of your work, consider one or more of these products.

The Artistry Behind Professional Photography: Why It Triumphs Over iPhone Snaps

Written by Mid South Color Labs on April 15, 2024. Posted in Mid South Color Labs.

In the age of smartphones equipped with advanced cameras, it’s tempting to believe that professional photographers are becoming obsolete. After all, why hire a photographer when you can capture decent images with your iPhone? However, while smartphones have undoubtedly revolutionized photography and made it more accessible, they still can’t replicate the skill, creativity, and expertise that professional photographers bring. In this article, we will explain the artistry behind professional photography and why it triumphs over iPhone snaps.

Finished image of a Painter Portrait by Mid-South Color Labs featuring a young, blonde woman in a flowing dark red dress.

Painter Portraits: Products That Set Professional Photographers Apart

Written by Mid South Color Labs on February 19, 2024. Posted in Mid South Color Labs. 1 Comment on Painter Portraits: Products That Set Professional Photographers Apart

At Mid-South Color Labs, we understand the power of presentation. Your artwork isn’t just a product; it’s a statement expressing your talent, vision, and creativity. We’re thrilled to offer Paitner Portraits to professional photographers so they can take portraiture to the Next Level. With this work of art, our in-house artist will match your preference or the photograph’s look and feel. An innovative and impressive product showcasing your work and giving clients a legacy piece to cherish forever.